Email Marketing Tips – 10 Tips to Get You Started A Dealership is only as good as its last sale – this is true in the auto sales industry and it will remain true up to your dying day. One way that you could boost your Dealership sales is email marketing. Email marketing involves the […]
Do Potential Customers Use Social Media to Make a Vehicle Purchase? You may have heard that social media is a good way to make your Dealership more well known to the public. But the truth is, there are no firm numbers out there to help you figure out how many cars your target demographic purchases […]
The Invasion By Smartphone Shoppers Technology is definitely changing the way we live. Most things are becoming more and more accessible as time goes on and as technology advances. With just a click of a button, you can talk to someone who is on the other side of the world, read news about what is […]
Facebook 101 – Why Do I Need to Be on Facebook Anyways? Facebook is one of the most remarkable online success stories there is to date – and one of the most profitable. The success of Facebook actually hinges on the success of people who own Facebook accounts in posting content that they and the […]
Back-links, .edu links, and .gov links: What They Can Do For You You may have heard of back-links, .edu links, and .gov links before but since you’re into selling cars (not IT) you may not have realized how these can be useful for your Dealership. Let’s explore how you can use these types of links […]
Video Marketing – The Do’s and Don’ts If you are selling cars for a living, you may have noticed that your competitors have adopted video marketing as their complementary advertising medium. Video marketing lends itself well to marketing vehicles because the best way to appreciate the looks of a car is by viewing it. Video […]
Display Advertising – Flash Ads VS Static Ads If your Dealership doesn’t yet use display advertising, then you might consider adopting this marketing tool soon. Display advertising is important to adopt to market your vehicles because you are competing against hordes of other dealerships, each one aiming to grab a sizable share of market dollars […]
Does your Dealership Website have Live Chat? Thinking of a great way to increase revenue using eCommerce especially in dealerships? Then live chat feature is the answer for you. As an online dealer, we also have to be up-to-date. Live chats should be a mandatory function in every online website because chances are, customers won’t be waiting for your […]
Is Your Business Engaging All Customers on Social Media? When you entered the auto dealership industry, you probably never thought that you would see the day when social media would become an indispensable part of doing business. But here we are today amidst all this technology and social media has indeed become very important tools […]
Reviews, Reviews and More Reviews If you own a Dealership one way you can raise awareness about your business and the vehicles you sell is by seeking out websites that do reviews about auto dealerships in Canada. Websites like these aim to provide a service to potential car buyers in the country by letting them […]
Twitter 101 – Why You Should Be on Twitter If you are running an auto dealership, you might want to consider signing up for a Twitter account at twitter.com. Twitter has potential to raise awareness of your dealership among people who also have Twitter accounts, and may even help you generate sales. Here are some […]
Print Is Dead, So Let It Burn! Have you been having a dilemma on whether to invest money on tangible print materials or just publish advertisements on line? In our fast paced generation of computers and Internet, the role of print in our lives is slowly going away. Long gone are the days of reading newspapers and […]
Is Your Dealership Onto The Ever-Changing Market? If you are intent on making your Dealership successful year in, year out you must always be in tune with the market. Now that sounds commonsensical but you might be surprised how many Dealerships are not in tune with the market, and may even resist advice on how […]
How To Gather More Emails In any online business, it is very important to have a steady supply of emails that you can do email marketing to. This is because email marketing works best when you have a “wide market” of people to market to. This means that the more emails you have in your […]
What Is Your Dealership Bounce Rate? If you are setting up a website for your dealership one concept you should get familiar with is the “bounce rate”. The bounce rate can be computed as a percentage of the number of visitors who do get on your site but leave right away. This means the visitors […]
Design Tips to Class Up Your Car Ads If your dealership is experiencing a slump in sales, you are probably wondering why that is and how you can reverse the downward trend. One way to get more sales is to improve the content of your car ads. And to do that requires a brief tutorial […]
Does Your Website Have a Blog? If you own an auto dealership and are planning to put up a website to create an online presence for your business, do consider adding a blog page to your site. Websites in themselves can be used to advertise your dealership’s vehicles for sale. However a blog page is […]
How Diemercorp.com Can Help Drive Up Sales at Your Auto Dealership You may never have thought that an auto dealership would need an online presence. Welcome to the 21st century – where every business, including auto dealerships, will need to be active online so that sales will come in steadily and guarantee your survival. Today’s […]
Is Your Dealership Visible Online? In decades past, auto dealerships in the US were able to advertise through television and print ads plus of course they had beautiful women in their showrooms to help spur sales of their vehicles. But the battle for auto sale dollars has now shifted dramatically to the online world. Today […]
What is Your Dealerships Rep Online? One of the stereotypes popularized in America is that of the sleazy car salesman who would do anything (including use of misleading advertising) to make a quick sale. This being the case, do you know what your auto dealership’s reputation is online? If not, you really need to find […]
Google AdWords – Duck, Duck ADWORDS The use of ADWORDS is similar to being in an archery range and observing that there are many archers letting loose with a volley of shots. You are one of the archers and letting loose your own volley of shots. However, the target can only get hit by a […]
Does Your Auto Dealership Have a Branding Strategy? When you think of brands what comes to mind? You probably consider brands to apply to certain common consumer goods such as cereals, wine, and even laundry soap. But did you know that your auto dealership should also have a strong brand? If this is the first […]
Why Outsourcing Your Marketing Functions is A Good Idea In the corporate world, one of the more important (and possibly more visible) departments of your company is the Marketing Department. The reason for this is simple: your Marketing Department is responsible for “pushing” whatever your company may be selling to the public or to other […]
Why an FAQ Page is Important For Your Website Years ago, the Philippine Animal Welfare Society (PAWS) in Manila, Philippines encountered a serious problem. Animal rescue volunteers were complaining that the PAWS organization was not spending enough time answering phone calls related to potential animal rescue situations. It got to the point that harsh words […]
Why SEO, PPC and SEM are Important For Your Business SEO (search engine optimization), PPC (pay per click) and SEM (search engine marketing) are all important strategies for anyone who wants his website to become THE popular choice for Internet surfers. Naturally you want your website to become popular if you are selling something […]
Are You Engaging Every Customer Properly on Your Website? Some website owners like to brandish the number of hits they get at their website as if these were conclusive proof of the popularity of their business. However, hits can be misleading because even if people do visit your site the bigger question remains: were you […]
How to Fit Google In Your Advertising Budget Website advertising is one way your company can stand to boost sales for your product or service. Nowadays website advertising usually means using either Google AdWords or Google AdSense. It may also mean hiring a certified Google AdWords professional to assist you. If you fully intend to […]
Is Your Business Website Responsive to Change? Let’s face it – the Internet world is always in a state of flux. There is always someone new setting up their own business website somewhere around the globe and thus it can be hard to be seen by netizens especially if your website is not responsive to […]
How To Use Retargeting on Facebook Imagine you have a visitor that views one of your blog posts, looks at your price list, or even adds one of your products to their shopping cart but never actually checks out. Wouldn’t it be great if you could catch their attention again so you did not lose […]
Heat Mapping, Feel The Fire! One of the most important aspects of marketing and creating a successful, high converting website is to do a lot of testing and analytics. Oftentimes, though, most users focus on analytics of the traffic making its way to a website but not much more. While it is important to understand […]
Follow @diemercorp